Build an email list
Our next course will be about setting up your opt-in pages or "squeeze-pages" and building an email list. These will be the same optin pages used in the paid traffic campaigns.
Once you’ve built your email list, you can contact people whatever information is helpful to your business. I currently have over 75,000 emails in the "make money online" niche alone. This means I can send these people valuable content and get free traffic form them whenever I chose to send out emails.
Create a promotional video
If you aren't good at making videos you can get them done at fiverr.com for fairly cheap.
When people feel connected to your business, they are more likely to establish a relationship of trust and you will appear more credible if your video is created well.
Video is one of the most effective ways to get free traffic to your website at the moment as social media platforms are placing a huge emphasis on this medium of engaging content.
Offer something free
Who doesn’t like free stuff? This is the perfect way to get people sharing your content.
Write a Q&A post for your blog or Niche topic
This is a great option to get free traffic without appearing too “salesy”. Answer a list of commonly asked questions about your niche sand share it in existing Facebook groups or Forums.
Join discussion boards and focus groups
There are likely Facebook groups already online that are catered to your niche. Join them and engage and sometimes you can get away with subtle mentions of your niche blog.
Make it easy for your readers to subscribe
If you want recurring free traffic to your blog or website then make it simple for your readers (and customers) to subscribe. That way they can continue to be in the loop with all the happenings going on in your site.
Guest posting is a smart way to get your name out there and grow your audience. You gain additional referral traffic from readers clicking on links that lead back to one of your articles.
You also gain credibility/authority by posting on other authoritative sites (you become a source of information on a particular topic).
Start a podcast
The truth is some people just don’t like to read. If you are making videos it is easy to convert them to a podcast and blog post. This way you are potentially reaching more people. Some people only watch video, some people only read blogs, some people only listen to podcasts.
You can kill 3 birds with one stone.
Write an Ebook
I do this a lot. Creating an ebook is not only a great way give your readers content and you gain credibility, widen your audience, and cultivate a relationship with lifelong followers.
Create a free email course in exchange for an email opt in
Again everybody loves free, so why not create an email course that provides valuable content in your niche but will also hook your reader to want more. You can start sending these people to your blog posts later.
Create a LinkedIn profile
A LinkedIn profile is another fantastic way to get more traffic to your website or business. Simply make sure your profile has keywords scattered throughout so you’ll more frequently show up searches.
Create an Instagram Account
If your business has a lot of stuff that is better through imagery Instagram is the perfect tool for you to promote your business.
Create a Pinterest profile
Pinterest is another good way to get your content in front of hundreds of thousands of people without ever paying a dime.
On the DayJobHacks.com blog I used a free WordPress plugin (Social Warfare) to add these buttons to my posts.
What could be easier than having your audience promote your business for you?
Create and distribute business cards
I actually do this a lot. It works well especially in my niche since I have a ton of people always asking me - "why did you quit your 2 jobs?" or "How can you afford a boat with no job?" and I say - here is a business card check out my site where I tell people how I built a 7 figure income online.
List your business on Directories
Google, Yelp, Yahoo, Bing, White Pages, Yellow Pages, Manta are just a few of the many places you can list your business or website.
SEO your website (Search Engine Optimization)
SEO pays off in the long run. I have one niche site that I paid one guy $2000 to do all the SEO for me. It may take some work to rank high on SERPs, but once you do, loads of people will discover your website. That site has been making about $500 a month for over 3 years just in Adsense revenue. As you can see I made all my initial money back and much more. The key is though I still have to create some new content every once in a while to keep those rankings. So I actually hired a writer to do posts for $15 each once a week. It is still a very profitable venture and I make more money from the affiliate offers inside most of those blog posts.
Drive traffic to your website with Mix.com
This is another way to get free traffic if people like your content and it continues to circulate.