A Real Business Or Profitable Hobby?
A good idea when starting out is to approach affiliate marketing as a profitable hobby and then extend that into a full time business after things are rolling in the right direction.
It’s never a good idea to quit any job you’re currently in, or pull yourself out of any income-generating situation you already have to pursue those hopes of making it big in the affiliate marketing industry.
Approach this as a class you’re taking in your free time. It’s very tempting to want to just blaze through everything and dive right in head-first but you’ll find that doing that is probably going to cause you to drown.
Everything you need to know to get an actual affiliate business operating is inside this training best affiliate marketing course. It’s all laid out in steps so you only need to follow them and with some creative thinking on your part, you’ll start to see progress in very short time.
Branding is important, there’s no doubt about it. However, as an affiliate marketer you don’t really have to concern yourself with it in many cases unless the style of marketing you do lends itself to branding.
Here’s what we mean…
Let’s say you run a review website for some line of products in a niche of your choosing. Now, whatever the products and niche are don’t matter in this case. What matters is that your site has consistency and is helpful to the consumer.
In a case like this it actually would be helpful to build a brand for your business so that anyone who is in the market for the products you review (and sell) would come to you specifically for guidance and a place to make a purchase. Even if you’re just pointing the buyer in the direction of another store, they will first come to your website to reach that final destination because they know and trust your brand.
As human beings we are creatures of habit which means that we’ll often times go for what we are already familiar with as well and what we like or prefer. This is why there are so many of the same products available in stores under different brands… branding works when it makes sense.
On the flip-side however…
Let’s say you’re in the business of “launch jacking” (something we’ll cover later) and your business model revolves around throwing up a bunch of “one-off” sites designed to capitalize off of a trend or some hot new product or service which will only be around and making money for a predetermined amount of time. In a case like this branding is just not necessary and might even hurt you in the end.
Branding is not hard to do. All it really requires is a logo and a name for your business entity. A lot of times people don’t even register the “business name” they use for their websites and stuff. They’ll just throw something up which sounds nice and is recognizable then roll with it.
You could do this for some short term things, but if you plan on building out an authority site or something really big then it’s a good idea to register the name so you own it and nobody can take it away from you.
What was just discussed was the topic of Trademarks. In order to register a trademark in your local area (or wherever your business is registered) you’ll need to look up specifics online. The process isn’t too difficult, and it’s also not really necessary in many cases. But in the event you feel you’d benefit from it, it’s mentioned here simply so you’ll know it exists and is something to consider.
Branding can work on the trademark level just as it can work on the business name level. An example of this is the company Coke. You probably recognize the brand of the soft-drink but the actual business name is also registered under something similar. Not only that but Coke also owns a number of other brand names which all have their own brand recognition.
One of the most common questions from affiliates just starting out is “which niche should I get into?” and that’s a very reasonable question.
It can be difficult to determine which niche to start promoting offers for, so we’ve dedicated an entire lesson to it in order to help you make a wiser decision in order to see higher profits.
Let’s jump right into this.
Why The MMO Niche Is Bad For Beginners
It’s very tempting to want to jump in the deep-end and earn a living doing what you know (online & affiliate marketing) but the truth is that you’re going to be competing with GIANTS as well as everyone else on the planet who has the exact same idea as you… and that’s a whole lot of people!
This is not meant to discourage you from giving it a try, if you really wish to that is. However, you will have your work cut out for you.
You’ll be much better off jumping into something more manageable and then venture off into the MMO niche down the line once your marketing skills have been sharpened.
The K.I.S.S. Rule & Marketing
With all the options available to you as an affiliate marketer it’s easy to become overwhelmed. The key to reaching your goals is keeping things as simple as possible while still performing all the necessary tasks required to get the job done.
Affiliate marketing can get very detailed and even difficult, those are your competition based on your niche selection. The good news is that you don’t have to do what they do, at least not at first.
A simple plan of attack could be something like this:
- Pick a profitable niche
- Build a very simple affiliate marketing blog based on your chosen niche
- SEO the heck out of that blog
- Fit that blog with Ads or Promotions to monetize it
- Start a YouTube channel and make it look presentable
- Pick out your 12 most profitable keywords from your affiliate marketing blog
- Make 1 video for each keyword & SEO your videos (more on this in the future)
- Have a link in each video’s description point back to each page of your blog
- Wait for traffic to roll in while you monitor results
The steps above are somewhat simplified, but they are the basic outline for one very common method of affiliate marketing.
We will be going over this method in more detail in the near future, just in case you would like to learn more about it for ideas & inspiration.
Niche Hunting The Easy Way
Let them do the footwork for you!
The following method is not new, nor is it anything fancy… but it works!
Picking a niche to jump into can be a tricky thing at first. It’s probably one of the biggest sticking points for most new affiliate marketers so this entire section is dedicated to squashing that hurdle for good.
Clickbank.com Category Hack
Head over to clickbank.com and login to your account.
Look at the very top of the page and find the link which says “Marketplace” which looks something like this:
That link will direct you to the Clickbank Marketplace which you’ll be able to use to browse a whole bunch of niches which have been shown to be profitable based on their gravity scores.GIF
The example above shows the following:
- The red links on the left of the screen are the main categories
- When clicking on the tiny arrows each main category expands to sub categories
- All of these are potential profitable niches you could test out for yourself
- The sections being highlighted by the mouse near the end are “gravity scores”
The Idea Here is Simple…
Navigate through the different categories & subcategories to find something you might have an interest in promoting and building a blog or website around.
When looking at the “gravity score” it’s pretty simple. Just look for a niche which has a number of products with a gravity score above 10.
You could experiment with lower gravity scores if you wish. Technically speaking, just about all of the categories within this list on Clickbank could make for a profitable niche to build a profitable business around, but the idea is to make things a little easier on you when starting out.
Not only is this a good method to find a niche to jump into but it will also give you a selection of products you can begin promoting right away!
Amazon.com is the largest marketplace on the internet and because of this you can bet they pour a lot of money into testing everything in an effort to optimize their profit margins.
What this means for us is that they do all the hard work and we can swoop in and reap the rewards!
To view the entire category & niche section for all of Amazon simply follow the example shown below.GIF
Look toward the top of the page on the Amazon.com homepage.
Move your mouse pointer over the link which says “Departments” and a drop-down list will pop up.
Move your mouse pointer to the bottom of that drop-down list to where it says “Full Store Directory” and click on it, you’ll then be redirected to the directory of every category on Amazon.
Each one of these is a potential niche you could jump into. If you dig deeper into any one of these you’ll also discover sub-niches of niches, potentially up to a few levels deep if you desire to “niche down” that far.
One more detail to note is the Amazon “Best Sellers” page.
Not only is this page good for spotting trends within Amazon’s most popular categories but it’s also helpful to choosing some of the more competitive (and in many cases high profit) niches for consumer products.
It’s important to keep in mind that Amazon is only a single source which specializes in physical products. If you don’t wish to deal with physical goods then you could still check with Amazon for niche related research and then locate other products such as info-based-products which could be marketed to that niche.
The Alexa.com website is used primarily for traffic & demographic statistics for a large number of websites. Some people like to add it to their affiliate marketing toolbelt, and it can certainly be helpful. However, a lot of their data is estimated based on a number of data points that only they actually know.
We won’t be using them for this purpose however, this is the section on finding a niche you can begin promoting offers in, so that’s what we’re going to use them for right now.
The idea when using Alexa.com is to spark a broad idea which you can then dig deeper down into.GIF
When on the Alexa homepage do the following:
- Locate & move your mouse pointer over “Features” near the top of the web page
- Locate & then click on the link called “Top Sites” just as demonstrated above
- Locate the link which says “By Category” near top of page & click on it
- Select your 1st choice while keeping in mind you’ll be redirected to sub-niches
- Repeat the last step just above this one as some categories have multiple sub-niches
Once you have something you’d like to explore you can scroll down the page and see a list of “top sites” which are ranked by Alexa.
Some of these web sites might even have affiliate programs of their own for future reference when it comes time to begin promoting offers… so take note of this, it could be useful to you.
The Answers.com website has been around a long time and though it may not be as popular as it once was, it’s still an excellent source when deciding on a niche.GIF
The steps needed to find a whole bunch of possible niche related categories is to look at the upper right corner of the page… you’ll see “ALL SECTIONS” click that.
All of the sections on the entire website will now be visible to you. Each one of these can be opened up even further if you click on the tiny arrows to the left of each word.
If you click on the words themselves they will act as links and may open up a new page instead of expanding the list further so just be aware of that.
This technique isn’t so much about finding a niche but instead looking one up to see if it’s worth your time.
Navigate to the Google Trends web page… It tends to change the way it looks quite often so what’s depicted in this lesson might seem different from what you’ll see at any given time, but the method works in the exact same way.GIF
Once you have the Google Trends page loaded up you simply need to type in whichever search term you had in mind and press the enter key on your keyboard. (Example Image Above)
Something to notice also are the extra terms which come up as you type your search term into the bar. They are usually very closely related to your original term so you might get a bonus idea or two this way.GIF
When you reach the results page it will look something like the image above.
At the very top / left you’ll have a panel with your search term in it.
Directly to the right of that you’ll have a 2nd panel which you can use to add another term if you wish to compare data between the two terms.
Under that you will see:
- Past 12 months
- All categories
- Web Search
Each of these will open up a selection box which you can scroll through, or simply type in the results you want instead. When you take advantage of these four options you will change the results of the graph below them.
The image of a graph above is where you’ll get the majority of data necessary to decide if the niche you picked is worth your time or not.
You can change the amount of time this graph covers by adjusting the “Past 12 months” option just above it. There are a number of pre-built ranges to choose from, or you can make your own with the custom option at the bottom of the list. See below for a quick demonstration of this in action.GIF
As you can see, when the time frame was changed from 1 year to 5 years the graph changed to a downward slant (every keyword and time-frame you pick will give a unique result). Nothing too drastic in this case, that steady decline over 5 years does show that the niche chosen for this example “cake decorating” might not be the best, but it’s still do’able.
There is no rule of thumb when it comes to determining if a niche is something you should or should not work with. If you ask a dozen people you’ll get about half a dozen answers… because half of them would have come up with some arbitrary “rule” and the other half would just be copying them!
The one thing to keep in mind is that the numbers you see on the Google Trends site are not actual search-volume figures. Instead, they’re just a percentage of the whole search volume which has been divided up into the different regions.
In order to see what the search volume is for any given keyword you’ll need to use the Google Keyword Planner, and by doing so you will get a rough estimate. We’ll be covering that in the very next lesson just after this one wraps up.GIF
Take a look at the image above, see how the mouse hovers over different parts of the map while a box pops up displaying different numbers.
That number is a percentage and each location on the map will show a different percent. When you add all the numbers together you’ll get 100%
So, we see things like… 16% and 14% and even 65% way over in Australia.
What this information is good for is things like knowing which countries to target more heavily when running PPC ads. Since certain territories favor a certain keyword more than others it may be a very good idea to target those favorable areas of the globe and then expand outward from there with the 2nd best and 3rd best results and so-on.
Just keep in mind that ALL the numbers on the Google Trends results page are a percentage and not actual search-volume. Again, you need the Google Keyword Planner for that.
Google Keyword Planner
The Google Keyword Planner is something all affiliate marketers become familiar with at some point in their career.
You should already have an account now, but here is something worth taking note of.
The Keyword Tool is part of the Google AdWords platform and if you plan on using this platform to run paid-advertising at some point in the future then you’re going to want to set yourself up with a proper account… remember, you can basically own as many Google accounts as you’d like (within reason) and because of this fact you can have a few “throwaway” accounts and a few serious accounts you need for serious tasks; such as your master Gmail account.
If you want to be cautious with this step then it’s recommended you make yet another Google Account and be sure to use your real personal details upon signing up. Your credit card details, mailing address and etc. will all be tied to this account as it will be the one you use Google AdWords from.
A quick note…
You don’t need to ever use a credit card on any of your Google Accounts if you never plan on running paid ads.
If using a credit card is an issue then simply ignore those parts but just know that in the event you ever do want to use paid advertising with Google you will need a credit card to process your payments for those ads.
In the previous lesson we discussed finding the search volume for a given keyword so let’s do that right now.
Log Into Your Account:
Navigate To The ‘Tools’ Section & Select Keyword Planner:
Get Search Volume Data:
You may have noticed there are a number of settings you can change, details you can specify and though it may be clear for some just based off the images above… let’s go over what these details are right now anyway.
- Option 1: Enter Keyword – This is where your actual keyword goes
- Option 2: Upload File – If you have a spreadsheet with keywords it goes here
- Targeting: This is composed of a few parts and they are as follows
- Location: This is for targeting specific countries if you wish to
- Platform: You will see “Google” as the default but you can also use search partners as well as Google to expand your reach
- Negative Keywords: If you know there are words you don’t want to target then this is where they go, this works well for long-tail keywords
- Date Range: This is customizable however it’s typically best left alone for the fact that when searching terms in the keyword tool you’ll usually want data for just a single year
The information provided above is simply for the sake of finding “search volume” for any given keyword. If you’ll recall back to the lesson about using Google Trends, you’ll remember that the numbers shown are a percentage of some mysterious number… this is how to find that number.
Google Keyword Planner
(for niche research)
The keyword planner is usually used for keyword research with the intent of SEO and PPC. However, it is also possible to get some very solid niche ideas and we are going to review how to do that right now.
Let’s go back to the beginning by loading up the Google Keyword Planner just as before so we can start a fresh search.GIF
Navigate to the “Tools” menu at the top of the page and click on the “Keyword Planner” option when it shows up. The page will for the keyword planner will load and we’ll be ready to begin.GIF
Once on a freshly loaded page you’ll see the familiar sight of three options which you can choose from.
Go ahead and click on the option at the top which says “Search for new keywords using a phrase…” and then enter your keyword of choice into the text-box just as demonstrated in the image above. Take into consideration that it’s usually a good idea to use broad keywords for this step, but not too broad. For example:
“Weight loss” is very broad and although it might be worth checking out you might find it hard to “niche down” with just that one keyword alone.
“Keto diet” is much more specific and is already a sub-niche of “weight loss” so it would give you more specific results which is a good thing.
You can always try both of these things and then take notes on the results you get, using new keywords you find to keep digging deeper… that would work really well.
Notice that there are other options you could use instead of just typing in a keyword.
You could input a web page URL if you wanted to. If you did this then Google would analyze that page and pull keywords it determines to be correct based on the data that was on that specific page. This is usually a good way to get keyword ideas as a starting point if you’re out of ideas or don’t know where to start.
The image above has the web page URL highlighted in bright-yellow so you know where to copy them from. Every browser you use will have this same “address bar” where you can copy the URL from. (URL is just another way of saying ‘website address’)
Just find a competitor’s website, plug-in a page or two of theirs which you think could give you good results and let Google provide you with keywords which you can then expand upon with more research.
There is also an option to search for keywords using Google’s own ‘category list’ but this option isn’t used very often because it’s very restrictive. If you wish to browse through it and give it a try just to see how it works then feel free to.GIF
The next thing to look at is the “Targeting” section which is demonstrated in the image above.
There are 4 boxes under this section and the very first one is where you can pick your location. If you do not pick a location the search will default to All locations and that could give you inaccurate results based on what you want to see. If you don’t need to get specific with this then leaving it on “All locations” could be a good idea.
The last 2 boxes which say “Google” & “Negative Keywords” can usually be left alone when performing this sort of research. If you wanted to input some Negative Keywords such as “free” to prevent them from showing up in the results page just to save you some time sorting through them then that would be fine but it’s optional.
Just to the right of the “Targeting” section is the “Customize your search” section.
There are 3 boxes under this section and the 1st one can be ignored in most cases. It’s called “Keyword filters” and it will let you filter out your search results based on the options within it…
The images above are what you’ll see by default (left image) and what you’ll see when you click on the “Keyword filter” box (right image).
As you can see… you have a number of different filters at your fingertips. Unless you had very specific reasons to use these, they’re pretty useless for this type of research. Feel free to play around with them if you’d like, each option does as it says.
- Average monthly searches: Filters results & only targets what you specify.
- Suggested bid: Does the same thing but with respect to bid price
- Ad impression share: The number of impressions you’ve received divided by the total number of searches.
Just below these options are the different “Competition” settings which can be checked off for “High” / “Medium” / “Low”
Competition can be a decent indication of profitability for any given keyword and it’s “market intent”. This is not always the case and it will be left up you to to determine these things which get easier to do over time with practice and experience.
A general rule of thumb however is “if the competition is low for any particular keyword then it may not be a profitable keyword to use as advertisers are choosing to NOT spend money on it”.
Again, this is not always the case so you’ll have to rely on further research to determine this sometimes.
The final box “Keywords to include” is completely optional. You can use it to be sure that your search results return keywords which always contain a specific word, but this will drastically limit your results and is not advised in most cases.
Once everything is set up the way you want it just click the button to get your results. The image below demonstrates what a typical keyword search looks like.GIF
So, what are we looking for here?
Google archives a lot of data… A LOT!
Because of this fact it’s also a pretty reliable resource to draw ideas from since it does a fantastic job of archiving and cataloging everything.
Ad Group Ideas
After looking up a keyword, either by typing it in or using the URL of some niche-related website we are going to look up Ad Groups.GIF
The image above shows where the “Ad Group Ideas” tab is located, go ahead and click on it to see the list of ideas Google has compiled for you.
What you will find (in most cases) is that there are a lot of really good ideas for sub-niches you could jump into and begin building marketing campaigns and even entire websites & businesses around.
All Ad Groups are listed on the left side (Ad groups by relevance) and if you click on the blue links they will load a new page with all the keywords within your selected Ad Group.
One great place to look for ideas is in the vast number of forums out there online. The trouble is the actual hunting process, it can take forever!
That’s where this very cool website comes in handy… Findaforum.net
In order to find the categories available (which also act as a niche selection tool for you) just follow the example below:GIF
Near the top of the page you’ll see the “Categories” tab. Simply click on that and you’ll have access to the entire list of all the categories this website keeps track of. The great news is that this handy website only indexes active forums which means you stand a much better chance of picking something worth testing and ultimately marketing with than if you were to just start “Googleing” forums on your own.
Evergreen Niche vs. One-off Niche
Maybe you’ve heard the term “evergreen niche” before and aren’t sure what it means. In simple terms it’s a niche or market which has a constant demand for the products sold within it. It doesn’t rely on trends, it doesn’t rely on holiday seasons or any other temporary timeframe.
If you’ll recall the Google Trends method of niche research we discussed how to read the line graph to see if a trend is steady, climbing or dying off over a given amount of time. This can oftentimes be a fair indication of an evergreen niche vs. a one-off niche.
It’s true that both of these types of niches can be profitable but you do stand a better chance of longevity if you decide to go with an evergreen niche. This is not necessary and you may not even want to, but it’s something to keep in mind.
Below is a list of some evergreen niches, it’s by no means complete, but there are 129 good starting points to help create a shortcut for you.
5. Anger Management
6. Anti Aging
13. Back Pain
15. Bass Fishing
16. Become A Nurse
17. Bird Training / Train Your Bird to Talk
18. Boating & Sailing
21. Camping and Hiking
25. Chicken Coops
26. Chronic Fatigue
27. Classic Cars
30. Cure Hemorrhoids
35. Dog Training
37. Eating Disorders
40. Get Your Ex Back
44. Hair Loss
46. Heart Disease
49. Horse Racing
50. Horses Training
51. How To Be Confident
52. How To Budget
53. How to Get Rid of Panic Attacks
54. How to Learn French
55. How to Learn German
56. How to Learn Guitar
57. How to Learn Italian
58. How to Learn Spanish
59. How to Play the Piano
60. How to Play the Violin
64. Insurance (home/auto/life/pet)
65. Interior Design
66. Invest In Gold
69. Lawn Care
70. Learn The Guitar
71. Learn To Dance
72. Learn To Sing
73. Life Coaching
74. Low Fat Recipes
75. Magic Tricks
76. Marriage Advice
77. Martial Arts
79. Memory Improvement
81. Mental Health
82. Model Trains
85. Mountain Biking
86. Multiple Sclerosis
88. Obsessive Compulsive Disorder
89. Organic Food
97. Public Domain
104. Saltwater Fishing
106. Scuba Diving
107. Self-Sustainability (solar power/wind-power/water filtration)
108. Single Parenting
113. Stop Smoking
114. Stop Snoring
117. Tattoo Removal
119. Time Management
122. Wedding Planning
123. Wedding Speeches
124. Weight Loss
125. Weight Training
126. Wine Making
Powerhouse Affiliate Forum
This might seem obvious but it’s worth mentioning. The forum right here at Powerhouse Affiliate can be an excellent resource to shoot ideas and questions back & forth with other affiliates just like yourself!
Think about it, we’re all in the same boat, we all start off with the same set of tools but eventually branch off and pick up unique skills which can be very beneficial when shared with the community. If we all pitch in and help each other out then there’s no limit to how powerful the forum can be as a resource.
How to Do Social Media Affiliate Marketing – Easy 10-step Guide
To be successful at social media affiliate marketing, you just need to do TEN simple things in regards to your posts and social media channels.
In this article, I will explore, step by step, how to set up a successful social media affiliate marketing business.
For affiliate marketing, social media is one of the most widely used tools. When done right, you can create a successful stream of income for yourself.
For an in-depth outline of marketing affiliate products through social media, read this article. For detailed understanding of all kinds of affiliate marketing tools, feel free to sign up for Powerhouse Affiliate’s free affiliate marketing course.
Quickly Jump to any Section:
- Sign up for an affiliate program and choose products to sell
- Identify your audience for social media affiliate marketing
- Choose a social channel for affiliate marketing
- Create quality content
- Engage audience through two-way interactions
- Use photos and videos to engage audience
- Post actively
- Promote quality products through social media affiliate marketing
- Use short and clean redirect links
- Promote you social posts
Here’s how to use social affiliate marketing:
1. Sign up for an affiliate program and choose products to sell
Choose one of the many affiliate programs out there. Choose an affiliate program that is reliable, offers good commissions, has a good brand value, and has a good affiliate cookie duration. You do not have to tick for all the criteria while choosing an affiliate program. Decide what’s important to you. One feature of the program might make up for another. So, evaluate various programs like Amazon Associates, PowerHouse Affiliate, and CJ Affiliate, and choose one or more for yourself.
Ensure that you do not fall in any scams. We have written an article on identifying and avoiding affiliate marketing scams.
2. Identify your audience for social media affiliate marketing
Identify the audience that you will target through social media affiliate marketing. Learn about their age group, their interests, geographical location, etc. After that, learn about the kind of social media channels your audience is using and engaging with. For example, your audience might be Women aged 25-45, who use Instagram and Facebook and have interest in startups, cooking, and home decor. Learn such details about your audience before you go for social affiliate marketing.
3. Choose a social channel for affiliate marketing
The next thing you do in social media affiliate marketing is to choose a channel to promote through. Once you know which channels your audience prefers, choose social media channels you think will be the most effective and profitable to work with.
You can choose all or a few relevant channels to work with, depending upon your execution capacity. It is best to stick to one or a few channels and work on them properly. Here are a few popular social media channels to work with for affiliate marketing:
3.a. Facebook affiliate marketing
Facebook affiliate marketing is straightforward. This platform offers a lot of opportunities and features to sell affiliate products. Facebook has 2.37 billion active monthly users.
Affiliate marketing on Facebook is used to create a user base that is influenced by your recommendations on the channel. It is a good way to reach a wide audience that can be engaged well through various features of Facebook. Facebook analytics also help you narrow down your audience and help you create informed Paid Ads on the channel.
To learn how to affiliate marketing on Facebook, you can explore our Affiliate Marketing Course or read Point 10 below.
3.b. Instagram affiliate marketing
Instagram is a fast-growing platform. It had 1 billion monthly active users in June 2018, as per Statista. These users have varied interests and demographics. You can easily target your prefered set of audience on Instagram through features like sponsored Ads, organic hashtags, insta stories, verified Instagram accounts, collaboration with other influencers and high user engagement.
To learn tips and tricks on how to affiliate market on Instagram, Jump to Point 10 below.
3.c. Twitter affiliate marketing
Twitter affiliate marketing is also very popular. In this era, where opinions and news can be shared and people can be influenced in as little as 280 characters, Twitter is gaining popularity among affiliate marketers.
Affiliate marketing on Twitter can be very effective with little effort, as the platform had about 330 million daily active users in Q1 of 2019, as per Statista. Like other social media platforms, it also offers various paid and organic modes to reach a wide audience.
3.d. Pinterest affiliate marketing
Pinterest works like a charm, when it comes to affiliate marketing. It’s where you can use powerful imagery to attract users to your affiliate products. The platform feeds users with posts as per their interests, which helps marketers reach their audience automatically.
Affiliate marketing on Pinterest can be very lucrative, considering the platform reportedly had about 322 monthly million users in the 3rd quarter of the year 2019. You can add meaningful content and links to your posts to ensure that they reach the right audience.
4. Create quality content
It’s cliched, but the content is the Key! Post regular educative and entertaining content on your chosen social media channels. Your generic and affiliate posts should in 80-20 ratio. Do not post too much promotional and affiliate content. Create videos, images and articles that educate and entertain users in your niche. Once you have gained the trust of your audience, you’ll easily be able to influence them to purchase your affiliate products.
5. Engage audience through two-way interactions
Aim for high engagement rates to keep audience interested in your content. Your posts shouldn’t be a one-way communication. Use features like polls, comments, and reactions to get your audience’s opinion. This helps in people being able to relate to you and trust you as a content creator. Actively reply to comments and reviews to show that you are listening. Modify your content to suit your audience’s preferences.
6. Use photos and videos to engage audience
Photos and videos tend to get better response on social media than text-based content. Link relevant images to affiliate products to get a better click-through rate. Videos are great to hook users and, hence, are great to motivate users to purchase your affiliate products.
7. Post actively
Persistence is important. Make a schedule and stick to it. Your audience needs to understand that you are actively serving good content. Give them a reason to stay connected to your channels. If you go missing in action for long or if your posts are sporadic, then your users might lose interest in your channel over time.
8. Promote quality products through social media affiliate marketing
One important thing to keep in mind is to put your name to products that are of good quality. Refrain from marketing low-quality affiliate products. People will trust you in the long run only if they have a good product experience after making a purchase. Good quality products will earn you a good word of mouth, adding to your follower base.
9. Use short and clean redirect links
Affiliate links are generally untidy and long. Try to use clean redirect links from your website to ensure that people are comfortable clicking on them from your social media pages and posts. You can also use link shorteners to make the links look clean.
10. Promote you social posts
Once you have created good content, you need to promote your posts for three reasons—get more followers, higher content engagement, and more affiliate sales.
Here are a few ways you can promote posts on different social media platforms.
10.a. How to do affiliate marketing on Facebook
Create quality content (pictures, text and videos), add affiliate links, join relevant groups on Facebook, share posts on relevant groups, and create paid ads and optimize them.
Affiliate marketing with Facebook can also be done through Facebook stories. Create a product catalog on Facebook and promote it. Write and promote entertaining and educative content for your niche to build audience and to gain your audience’s trust. Invite people to like your Page. If you are learning how to start affiliate marketing on Facebook, then you can try our Free affiliate marketing course.
10.b. How to affiliate market on Instagram
Instagram affiliate marketing can be done by adding sponsored affiliate links to your Instagram posts, reach a ‘verified’ status to add links in Insta Stories, or add a link in your Bio to get traffic to your affiliate links.
Use the right hashtags to organically reach your audience. Reply to comments to improve the engagement rate of your posts. Overall, affiliate marketing on Instagram will work only if you are regularly posting interesting and engaging content for your users and not just selling.
10.c. Affiliate marketing on Twitter
Twitter affiliate marketing can be done by promoting your posts using the right hashtags, choosing a theme of posts, creating a story with your posts, and promoting through Ads. Add links to affiliate product images, so that users can reach your products to purchase them.
10.d. Affiliate marketing on Pinterest
To promote your posts on Pinterest, you can add the right keywords to the titles and descriptions of your posts. Understand the interests of your audience and create content around it. Relevant keywords will help Pinterest show your posts to the audience with an interest in the content and products that you are promoting.
Add links to your posts to direct users to your affiliate products. You can also use Paid Ads on Pinterest to promote your posts among users who search, browse and discover content.
Social media affiliate marketing can be very effective when done right. It gets you a higher ROI as you are able to engage users easily and frequently.
Affiliate marketing through social media can be done through channels like Facebook, Instagram, Twitter and Pinterest. Choose the channels your audience prefers, create quality content, and promote that content organically and through paid Ads.
Choose quality products to promote through social media affiliate marketing. Create educative and entertaining content to engage your audience. Publish affiliate product posts only 20% of the time.
Build audience, brand, engagement and trust to be successfully able to sell affiliate products.
Besides social media marketing, you can also sell affiliate products by creating a website for affiliate marketing or making an affiliate marketing ebook.
Affiliate Marketing Scams to Avoid Online
Affiliate marketing is a legitimate business. Many marketers out there are making their living from affiliate marketing of products and services.
There are various legit affiliate marketing business programs and training courses in the market.
However, amidst genuine business and learning opportunities, there is a lot of grey matter that comprises of scams and bogus schemes. Such bad elements in the market often make people believe that affiliate marketing is a scam, but that’s not always true.
In this article, I will cover two main aspects of the negative side of affiliate marketing:
1. Multi level marketing or MLM programs
There are various Multi-level affiliate marketing programs that sell products or services that pay little commission. Such programs want affiliates to enrol more affiliates in the program, and that is what most of the commissions are attached to.
Such programs may seem attractive to begin with, but in the long run, they are not profitable for affiliates. The time and energy you spend on a program like this can be spent on a genuine program that will earn you affiliate revenue for a long time.
2. Affiliate marketing pyramid schemes
These are the most dubious affiliate scams. They offer no service or product. The whole model is based on getting more affiliate through existing affiliates. An affiliate program joining fee is generally charged by such programs. Your initial investment is distributed to the affiliates who helped in enrolling you. You dive in the same vicious cycle of enrolling other affiliates to earn commissions.
Affiliate marketing pyramid schemes should be avoided, period! You can use that time and money in setting up a genuine affiliate marketing business or on learning affiliate marketing methods that will earn you real money.
3. Paid affiliate programs
Like pyramid schemes, there are other affiliate programs that have paid entry. These programs have products or services to sell, but they charge a fee from affiliates to join the program. Often, such programs turn out to be scams that collect a small fee for joining, but often to not give back what is promised.
You can easily find free affiliate programs online. There are many reputed affiliate programs that are free to join and that offer transparent dashboards displaying the clicks and sales you drive for them.
4. Become rich quick affiliate scams
This is an age old trick in the book. Many affiliate programs promise that they will make you rich in a few days, weeks or months. They show shiny offers and reports, so that you are lured into subscribing to their programs, but at the end of the day, they turn out to be full of empty promises and substandard products.
You can become rich quick by genuine effort. It doesn’t always have to be hard work, but it has to be the right type of work. You will have to put in what is required to succeed at affiliate marketing. Avoid chasing fluffy programs and promises to waste your time and energy.
5. Inflated Income reports
One thing common about many fake affiliate programs and scams is that they display affiliate income reports of their affiliates, that are either inflated or fake. Sometimes such reports are true but they misrepresent the earning of an average marketer on their platform.
Always use your instinct and discretion to assess such reports. Do not be bedazzled by statistics that seem too good to be true.
6. Substandard or fake products
Always pay attention to the quality of the products you will promote through affiliate marketing. Do not fall into the trap of affiliate programs promising to pay high commissions on the sale of substandard products. Some products like AdFly and Pat Flynn are often categorised in this section, because of their unclear offering.
You can be successful at affiliate marketing only if you are selling genuine products and services. Marketing substandard products will require more time, energy and money and will not get you the desired returns in the long run.
7. Affiliate Marketing Training to Get 10,000 visitors per day
Not only affiliate marketing programs take you for a ride, but you will also find affiliate marketing training courses out there that promise to teach you the tricks to get 10,000 and more visitors on your website quickly. Some of these courses are genuine, but many of them are full of empty promises. These training programs come in the form of ebooks, podcasts, elearning programs, and more.
Always use your discretion in recognising genuine learning opportunities. Even if you can get less than 10,000 visitors a day to begin with while learning valuable affiliate marketing lessons, choose a legit place to learn.
8. Upselling of affiliate marketing courses
In the affiliate marketing training world, another trick that is popular is upselling of actual courses. Such marketing programs generally push a beginner affiliate marketing course that is priced low. They list the curriculum and all that you can achieve through what you learn. Such form of affiliate marketing lies and mislead beginners into buying programs that are not worth it.
Once you purchase the low-priced affiliate marketing course, you will, more often than not, be upsold the actual course. Your first purchase will most likely be useless without the final product that is priced high. You can stay away from such courses and try free affiliate marketing courses or courses that have good reviews online.
Now that we have listed the most common affiliate marketing scams and lies in the market, I will talk about the most basic and easy ways to identify an online affiliate marketing scam and avoid it.
1. Visit their company’s website
Always visit the company website of the affiliate marketing program to assess how genuine the the company is. Check the reviews on their website, see how old the company is, read about their existing affiliate network, read about their payment methods, etc. If a company is not clearly revealing their policies and methods, it’s most certainly hiding something. Online marketing scams often leave a lot of loopholes in the information they display. Read between the lines, if any form of essential information is missing from their website.
2. Google It
Always do a Google search about an affiliate program. When you Google a program, you will come across news, website pages, reviews, and much more about that program. Look at up to 2nd or 3rd page of the Google search engine results to learn about your affiliate program’s legitimacy.
3. Read Reviews
Try to find and read reviews about your affiliate program. If it’s a good program, you’ll know by the kind of review people have written, and if it’s a bad program or a scam, then you will most definitely find a lot of reviews about that, too. You can visit forums like Warrior Affiliate to read what people have to say about your chosen program. Reddit and Quora are also good sources to learn about programs and courses.
4. Follow your gut – Is it too good to be true?
After you have done the required online research, follow your instincts about a program and their products and services. If something seems too good to be true, then stay away from it. The internet reveals a lot about any product or service if you do the right research. Always know a program well to dive in and start marketing their products as an affiliate or to subscribe to their affiliate marketing courses.
So, if you’re wondering. ‘is affiliate marketing legitimate?’ The answer is, ‘Yes’. But you have to be careful in selecting a program that is genuine and trustworthy.
I hope this guide about identifying and avoiding affiliate marketing scams is helpful. If you have any specific questions about any particular program, then leave a comment below.
Stay tuned for more affiliate marketing-related content.
Top 12 Tips to Create an Affiliate Marketing Ebook
Affiliate marketing ebooks are often used to market and sell products. However, the book can’t be all about sales. It has to be educational, entertaining and value-driven.
In this article, we will explore the best ways to create affiliate marketing books that help boost your affiliate marketing sales.
As a bonus, I will also cover a short list of best affiliate marketing books and resources at the end of this article. (Unrelated to this article, but will help you in promoting your affiliate marketing book.)
1. Choose a product niche for your affiliate marketing ebook
First of all, choose an affiliate product niche that you know about. It’s important to write about a topic you are good at. You can always get to know more about a product through research, as long as you have an interest in the topic and would love to learn about it.
Also, ensure that the product you’re choosing has a good market. Your effort will be worth it if the product has a good demand in the market.
2. Find the right affiliate programs
Identify good and reliable affiliate programs that offer the affiliate products you chose.
There are five things to look at while choosing an affiliate program—Program’s brand positioning, product offering, commission rate, cookie duration and payment methods.
There are many reliable affiliate programs out there. Some give great commissions, some have longer cookie durations, while some have such good brand reputation that they make up in volume what they lack in commission rates.
Some good affiliate programs out there are Amazon Associate program (includes Amazon ebook affiliate program), Powerhouse Affiliate Program (our very own), CJAffiliates, ShareASale, etc.
3. Make a sheet of affiliate links
This step is optional, but I always suggest that you make an Excel or Google Sheet of your selected affiliate links. This helps you find all the relevant products links in one place.
It doesn’t have to be an exhaustive list. Choose the products carefully, so that you can plan your affiliate marketing ebook around them.
4. Write a working title of your ebook
Do some research on Amazon Kindle Store and see what books in your niche have good reviews. This will give you an idea about what people like to read about.
Write a few working titles for your ebook. Choose one to start with. This will make the base for creating an outline for the book and writing it. A title works as a broad theme that you keep in mind while writing the book. It can give a book direction.
For example, if my ebook is for selling home products, then I can write a book called ‘Organize Your Home and Save a Year of Your Life’ or ‘A Clean Home to Declutter Your Personal Life’.
You can always change the title of your ebook later, if you feel like it. You can also skip this step and start without a working title. It is recommended, but not compulsory.
5. Read a few popular ebooks in your niche
Read a few popular ebooks in your niche to understand what people like. This will help you write better by understanding what users want to read. It will also give you writing ideas. You can always write on an existing topics from a fresh perspective.
6. Create an outline of your affiliate ebook
To make your writing process more streamlined, it is best to create an outline for it. This will save you time while writing and editing the book. This is how the best writers write their books. They create a wireframe of the book and then start writing.
This will also help you plan where to add your affiliate links and suggestions so that the readers are convinced to purchase those products.
7. Write your ebook or hire a freelancer
This is the most important step of this whole exercise. Write your ebook to genuinely help people on a subject. You can even write your book to entertain the readers. Either way, your book should deliver real value to your audience.
Many people end up writing affiliate marketing ebooks that are too salesy. This can put off readers and get you bad reviews on Kindle and other ebook stores. Promote your affiliate products passively in the book.
Create a story or a theme that readers can relate to. Once they feel connected with you, you are more likely to sell affiliate products to them.
If you are busy or think that writing is not something you are good at, you can even hire a freelancer to write the affiliate marketing ebook for you.
8. Add affiliate links to your ebook
Add affiliate links to your ebook at the right places. Do not add links where the pitch is to salesy. Always be subtle in your promotions. Deliver content value to readers while suggesting an affiliate product.
9. Edit and proofread the ebook
Some people are really particular about spelling and grammar. Edit and proofread your book or take the help of a professional to do so. People can give a book bad reviews just because of some punctuation or grammatical mistakes.
10. Design your ebook and format it
Once you have written your ebook, format it as per the requirements of Amazon Kindle Store or other such ebook stores. Format your book neatly. Use readable fonts and heading styles. Convert your ebook to PDF and other acceptable formats.
11. Publish your ebook for affiliate products (and pricing)
Once your book is ready, publish it on Amazon Kindle Store and other such places. You can give your ebook for Free to begin with, till it gathers some good reviews. Later, you can increase the price, as you like.
People tend to download Free ebooks a lot. So, starting with an affiliate marketing free ebook is always a good idea. Some books do well even if they are paid, but to get to that point, it’s good to gather some good reviews.
12. Promote your ebook
Once you have created and published your ebook, promote it through various modes. You can create a website for affiliate marketing ebooks.
Search engine optimizing your website will help you get traffic through search engines. You can even promote your ebook through paid Ads on search engines and social media. Organic social media promotions can also help.
Best Affiliate Marketing Books and Resources
Also, as I promised, here’s a list of some of the best books on affiliate marketing. There are also various free affiliate marketing courses to help you learn how to promote a website.
- Ebook (Paid): Affiliate Marketing: The Beginner’s Step by Step Guide to Making Money Online With Affiliate Marketing by Kevin Ulaner
- Ebook (Paid): Passive Income: Ideas – 35 Best, Proven Business Ideas for Building Financial Freedom in the New Economy – Includes Affiliate Marketing, Blogging, Dropshipping and Much More! by Chandler Wright
- Ebook (Paid): Affiliate Marketing: How to make money and create an income by A Anderson
- Ebook (Free): The Beginner’s Affiliate Marketing Blueprint: How to Get Started For Free And Earn Your First $10,000 In Commissions Fast! (Make Money Online With Affiliate Marketing in 2019 Beginners Edition) by Alex Marketing
- Online course (Free): Powerhouse Affiliate Marketing Course by Joey Babineau
All the best with your ebook affiliate marketing project and feel free to leave a comment below if you have any queries.
Stay tuned for tips and tricks on affiliate marketing.
- How To Setup Clickbank Postback Conversion Tracking For Any Affiliate Platform
- How to Do Social Media Affiliate Marketing – Easy 10-step Guide
- Affiliate Marketing Scams to Avoid Online
- Top 12 Tips to Create an Affiliate Marketing Ebook
- The Fastest and Best Way to Learn How to Sell Affiliate Products
Affiliate Tips3 months ago
Top 5 Internet Marketing Gurus of the World (and they have something to say)
Affiliate Tracking3 weeks ago
How To Setup Clickbank Postback Conversion Tracking For Any Affiliate Platform
Affiliate Tips2 months ago
The Fastest and Best Way to Learn How to Sell Affiliate Products
News1 year ago
How I Quit My TWO Jobs to Become a Full Time Affiliate Marketer – And Became a Plan B Type of Person!
Affiliate Tips2 months ago
How to Create a Website for Affiliate Marketing in 5 Easy Steps
Native Advertising4 years ago
The N-Bomb – Complete Guide to Native Arbitrage
News3 years ago
The Death of SEO Debate: Will SERP Changes In 2017 Mean The END For SEO?
Affiliate Tips2 months ago
Does Affiliate Marketing Work? Top 8 Questions Answered